Let’s Get Clients in 2024!

As a pioneer doula, I had to get clients while initiating and engaging in PR campaigns and giving many interviews to spread the concept of hiring a doula. Over the past 24 years, I have overcome my reluctance to engage in enrollment conversations to enroll potential clients, and now I have a thriving doula practice. I gained confidence by consistently showing up for my potential clients. Over the past seven years, I have been working as a doula trainer and have founded a new approach to birth support known as Transformational Birth and Postpartum Coaching. I am deeply committed to helping my students acquire clients and build successful practices. Although ‘doula’ is a term in the dictionary and a well-known support figure, the most asked question in the Facebook group I lead, “The Aspiring and Thriving Doula” is “How do I find Clients?  I gathered a few strategies to get clients which I teach at my doula training  and transformational birth support coaching course. And you’re invited to join my mentoring sessions. Find how at the bottom of this blog post. 

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Birth Support Coaching in Times of Political Unrest

Birth Support professionals are committed to providing essential care and support to pregnant individuals and new parents, helping them navigate the challenges of bringing new life into the world. Pregnancy and postpartum are times of heightened emotions and vulnerability. Amid the current political unrest, the transparent fabric of hope and optimism that subconsciously led our clients to conceive has been interrupted. Staying hopeful and optimistic is less intuitive and demands intentional practice and awareness. At this time, birth support pros must help their clients to repair it.  We must expand our skills to facilitate something beyond proper maternal care; we need to coach to evoke hopefulness and optimism. Transformational Birth Support Coaching Strategies are the path to this type of support.

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Beating the Spooky Thought: Overcoming Fear of Labor Pain

Halloween always makes me think about the spooky creatures individuals are troubled by, such as labor pain, cesarean, irreversible body changes, and dying at birth. The fear of labor pain is a common challenge among expectant persons. After all, the process of childbirth has been for centuries described as one of the most intense, physically demanding, and painful experiences a woman can go through. This perspective overshadows the excitement and joy of bringing a new life into the world. In this blog post, we’ll explore the fear of labor pain as a spooky thought and discuss ways to conquer it, ensuring a more positive and empowered birthing experience.

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Decreasing Labor Induction Rates with Transformational Prenatal Coaching

Birth support pros have been led for decades to believe that informational and emotional support can reduce induction rates. This notion has been supported by certifying organizations, including Lamaze and DONA, and many others. Yet, induction rates have been on the rise since the ARRIVE study. So why are couples educated and informed about inductions, and the rates keep increasing? The common understanding is that decreasing labor induction rates belong to the broader discussion about couples’ informed consent. However, decreasing labor induction rates can be achieved only when we address expectant couples’ beliefs and ongoing need for reassurance of their and their babies health. Addressing the mindset and predetermined beliefs is achieved by Transformational Prenatal Coaching and not by informational and emotional support as previously thought by birth support pros.

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Can Prenatal Coaching Prevent Birth Trauma?

Preventing birth trauma is a much-desired goal, no less than preventing maternal death and reducing cesarean rates. As we have known for many years, birth trauma doesn’t necessarily tie to the unfolding of childbirth but instead relates to how birth givers were treated and how they feel they performed during their birth. Prenatal coaching can increase individuals’ performance levels and empower them to expect patient-centered and respectful care, reducing exposure to birth trauma.

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Navigating the Epidural Dilemma

What’s the Epidural Dilemma?

Pregnancy and childbirth are incredibly transformative experiences. Unfortunately, our culture has reduced the conversation about this utmost transformation to one topic: labor pain. Whether on social media, in moms’ groups, or on the playground, individuals undergoing their childbearing years’ discussions focus solely on fear and coping with labor pain. This narrow focus can make them preoccupied with deciding whether to take an epidural. It doesn’t help much that their guides, birth support professionals, also tend to distinguish between “Natural/Unmedicated Birth” and “Medicated Birth.” The first option is often idealized, whereas the latter is viewed less favorably. This can result in birth givers feeling negative emotions such as disappointment or failure if they choose to take an epidural. Since the decision to use pain relief during labor is a personal choice that has emotional and social implications, I suggest helping expectant individuals to navigate this “Epidural Dilemma” with transformational prenatal coaching,

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Doulas’ Success Inspirations for 2023

Every January, I experience a dramatic increase in aspiring doulas’ inquiries, requesting a 20-minute discovery session with me, and …registrations. As a result, every January, I feel called to inspire doulas to fulfill not only their passion but their professional success by claiming their thriving practice. As a doula trainer and coach, I’m committed to helping doulas elevate their status as a professional community and their individual financial and professional success. 

These are my three points of inspiration for doulas as we welcome 2023:

  • Lead your clients to achieve the results they hired you for
  • Use strategies that empower both you and your clients 
  • Establish a viable and successful practice by focusing primarily on verbal coaching prenatally and in the postpartum period.

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How to Craft Your SMART Doula New Year Resolution

If you want to begin the new year with a clear, positive, and achievable New Year Resolution, now is the time to start working on it. Whether you focus on personal, relational, or professional goals, crafting your clear and actionable New Year’s Resolution is a process that takes time. And when you master the art of clarifying your goals and visions, you can better serve your birth and postpartum clients by facilitating clarity about their desired experiences and helping them to commit to SMART goals.

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How Mirror Neurons Can Improve Birth Support and Maternal Care Practices

Mirror Neurons

Spiraling, rocking from side to side, shaking the extremities, curling the toes, changing positions constantly, chanting, moaning, and groaning, are just a few manifestations of birth givers’ state of consciousness. Do you know how to utilize mirror neurons to match birth givers’ body language, tonality, and representational system to deepen your connection, build trust and lead birth givers to optimally conduct themselves during their birth?

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Three Keys to YOUR Thriving Doula Practice

As a doula trainer and leader of doulas’ communities on social media, I am convinced that the three most significant challenges to having your thriving doula practice are client enrollment, client engagement, and client empowerment. And if you’re open to adopting a new framework for birth support, I know I can help you achieve these three Es with ease. You can learn new strategies for Enrollment, Engagement, and Empowerment in my upcoming Three Keys to YOUR Thriving Birth Support Practice 2-day workshop.

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